MagnaPops are an entirely new way of bringing paper to three-dimensional shape. Each three-dimensional MagnaPop starts out flat and becomes fully dimensional with a simple squeeze. And each design stays dimensional through the locking power of tiny, strategically placed magnets. The magnets will never wear out, so your desktop promotion piece will keep its shape for years. MagnaPops can also be made smaller, in more shapes, and out of lighter stock weights than was ever possible before.