How does one of the world's leading vodka brands introduce their new fruit-flavored vodka to consumers? By giving consumers a taste!  This is exactly what Skyy Vodka did.  By combining one of our tried and true patented designs, the Flapper, with flavor strip technology by First Flavor, Skyy Vodka was able to deliver a sample of one of their new Vodka flavors.  When you open the Flapper, one of the inner panels carries the Peel 'n Taste flavor strip. Peel back, place the flavor strip on your tongue and, voila, the taste experience is delivered. We worked with printer Sandy Alexander and First Flavor to create this innovative mailer.