CMO-ToGo Video Screen Brochure

Tuesday, September 4, 2018

Run Time: 0:23

Marketing consultancy firm CMO-ToGo was looking for a way to help their client, who specializes in microbial seed treatment, introduce themselves to prospects and generate new leads. One approach was through the use of a direct mail piece. In the past, the company had been doing some postcard-type mailings but nothing that was hugely impactful for them. With a turnaround time of just under a month, Angelique and the team at Red Paper Plane were able to bring her ultimate vision to life. Using the 7” Video Screen Brochure, the team was able to achieve the client’s objective - to make an impactful introduction to a new group of cotton growers - while never compromising on quality, effectiveness or space. In fact, the piece had resulted in about 18 calls in just a few weeks.

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