Solution of the Week: Nabisco Pull-Tab Mailer

Monday, July 25, 2016

Run Time: 1:18

This week, Hillary shows us how Nabisco delivered information about their whole wheat products to consumers. The purpose of this mailer was to educate consumers on how they can consume the recommended 48 grams of whole grains through Nabisco products. The back of the mailer featured 3 of Nabisco's products. As you pull on each of the tabs, nutritional information about each product is displayed on each tab.

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