Yeah, It's Possible - Pop Ups
Thursday, April 7, 2022
Run Time: 1:17
Today, we’re taking a look back at where it all began for us – with pop ups.
Structural Graphics was founded on the belief that the surprise, interaction and entertainment delivered by children’s pop up books could be harnessed as a powerful marketing tool. Millions of pieces and almost 50 years later, that premise still holds true.