Yeah, It's Possible - Pop Ups

Thursday, April 7, 2022

Run Time: 1:17

Today, we’re taking a look back at where it all began for us – with pop ups.

Structural Graphics was founded on the belief that the surprise, interaction and entertainment delivered by children’s pop up books could be harnessed as a powerful marketing tool. Millions of pieces and almost 50 years later, that premise still holds true.

Take a look at some of our most memorable pop up work from over the years.

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