Copaxone Telescoping Slider with Well
Services: Direct Mail
Client: Teva Pharmaceuticals
COPAXONE, a medication used to assist people affected by Relapsing-Remitting Multiple Sclerosis (RRMS), delivered a ruler in the mail to help patients "measure" the results of COPAXONE. The design they used was our Telescoping Box. The cover features an image of measuring tape, and as you pull on the tab, an image of tape keeps expanding from the cover.