Direct Mail
The Direct Marketing Association found that direct mail averaged a 4.4% response rate, compared to email's average response rate of 0.12% - but that report only considered conventional direct mail.
When they analyzed dimensional direct mail, the kind we offer here at Structural Graphics, the response rate jumped to an astonishing 8.5%!
Naturally, we love learning of these comparisons, but by reaping the results our clients love them even more. See how they are driving superior results in the examples below:
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TracyLocke Samsung The Frame Flapper
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Capital Ideas Origami Bird Mailer
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Hudson Rouge’s Lincoln Navigator Flapper with NFC and QR
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ArjoHuntleigh Pop Up Mailer
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3-Phase Changing Picture for Showtime’s “Homeland”
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Lincoln Navigator Video Mailer
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Showtime Uses Flipbook Design to Promote "The Chi" Series
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Nationwide CareMatters Pie Box
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Audi Circle Pop-Up Brochure Wins a Silver Gold Ink Award!
