Marc Jacobs Perfume Media Kit
We produced just over 1,000 of these media kits for fragrance maker Coty to promote a limited edition of Marc Jacobs' new fragrance, Daisy. The inside of this media kit contained a cube that immediately popped up when the mailer was opened. A tiny magnet was used on the inside of the mailer to keep it closed. These were shrink-wrapped and shipped by Structural Graphics to Coty locations around the world.