CMO-ToGo 7” Video Screen Brochure
Services: Video in Print
Marketing consultancy firm CMO-ToGo was looking for a way to help their client, who specializes in microbial seed treatment, introduce themselves to prospects and generate new leads. One approach was through the use of a direct mail piece. In the past, the company had been doing some postcard-type mailings but nothing that was hugely impactful for them. Using the 7” Video Screen Brochure, the team was able to achieve the client’s objective - to make an impactful introduction to a new group of cotton growers - while never compromising on quality, effectiveness or space. In fact, the piece had resulted in about 18 calls in just a few weeks. Read more about this project here.