Whirlpool Maytag VMAX Launch Display

Services: Counter-Top Displays & P.O.P.

Client: Whirlpool

We designed this countertop display packaging solution for Whirlpool for their Maytag VMAX launch. This piece sat on top of washing machines in stores and promoted different features of the new washing machine. It came in a sleeve with a tagline that read “ridding the world of stains one load at a time." There were two additional components inside the sleeve, one that held the brochures and other collateral, and another box that propped up to display the brochures. This dynamic display also had a spinner that could be manually turned to reveal different messaging. This isn't the first launch display we've produced for the Maytag brand. Click here to see see a point of sale solution we produced for them.

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