Picato A-Frame Display
Services: Counter-Top Displays & P.O.P.
Client: Ogilvy for LEO Pharma
LEO Pharma used our A-Frame design to educate physicians on Picato, their atopical treatment for actinic keratosis. This design starts out flat, with the image of a patient featured on the cover, but the image soon pops up front and center as soon as you pull on the tab. This design was the perfect tie-in with the messaging on the cover which was "Find a Picato-Appropriate Patient in Your Practice".