Mazda Introduces New Vehicle with Exploding Page

Code: 2511-1203

Services: Automotive, Direct Mail, Product Launch

Client: Mazda

Mazda used this mailer to introduce its new CX-5 vehicle in Canada. This very simple, yet very effective design starts out as a seemingly typical flat-printed mailer, but when you open it up, the mailer expands to nearly twice its size and an image of the new vehicle stands out front and center. Mazda also used this mailer to get consumers to visit them on Facebook, YouTube, and Twitter.

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