McDonald's Taste Explosion Magazine Insert
Services: Magazine Inserts, Retail & Restaurant
Client: Essence // McDonald's
This Exploding Page magazine insert rates among the most successful coupon programs ever run by McDonald's®. The Exploding Page does just that, it explodes to almost twice its closed size when the 4 page spread is opened. We produced over 7MM of these with each delivering two $1 off coupons along the top edge. Happy customers redeemed the coupons, making for a very happy client.
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