F&I Invitational Sound Chip Folder
Services: Direct Mail, Sound
Client: Toyota Financial Services
Toyota Financial Services used this sound chip folder to incentivize sales teams to pump up their sales for a chance to attend their annual F&I Invitational, which was being held on an island. The inside featured a sound chip that automatically played island-themed music as you opened it it up. The inside also featured a pocket which held details of the event.
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